Blue Bird Group Holding
A Glimpse of Blue Bird Group HoldingA Glimpse of Blue Bird Holding Group

From taxi, containers and heavy equipments, to logistics, Blue Bird Group is a holding group that is ready to cater to all your needs. To many citizens of Jakarta and many other big cities in Indonesia, Blue Bird Group isn’t just a taxi company, but a part of their lifestyle. If New York is known with the yellow taxi and London with the black cab, then Jakarta has Blue Bird: the armada of blue taxis adorning the busy streets of Jakarta all the time.

By serving millions of passengers every month, Blue Bird Group has extended its services, from regular taxis (Blue Bird & Pusaka) to executive taxis (Silver Bird), limousines and car rentals (Golden Bird), bus charters (Big Bird), logistics (Iron Bird Logistic), Industry (Restu Ibu Pusaka – Bus Body Manufacturing and Pusaka Niaga Indonesia), property (Holiday Resort Lombok and Pusaka Bumi Mutiara), IT and supporting services (Hermis Consulting – IT SAP, Pusaka Integrasi Mandiri – EDC, Pusaka GPS, Pusaka Buana Utama – Petrol Station, Pusaka Bersatu – Lubricant, Pusaka Sukucadang Indonesia – Spare Part) and heavy equipments (Pusaka Andalan Perkasa and Pusaka Bumi Transportasi).

We are committed to always keeping our service quality in every business that we do. For example, with our armada placement strategy and availability has made our subsidiary, PT Blue Bird Tbk has gained the status of a reliable and trustworthy transportation partner.

Now Blue Bird Group’s services can be enjoyed not only in Jakarta but also in other cities in Indonesia like Bali, Bandung, Banten, Batam, Lombok, Manado, Medan, Padang, Pekanbaru, Palembang, Semarang, Solo, Surabaya, and Yogyakarta, as well as hearts of business and tourism spots across the nation.

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History of Blue Bird GroupHistory of Blue Bird Group

In 1965, the late Mrs. Mutiara Fatimah Djokosoetono, dr. Chandra Suharto (eldest son of Mrs. Mutiara Fatimah Djokosoetono) and dr. Purnomo Prawiro (youngest son of Mrs. Mutiara Fatimah Djokosoetono) started a taxi without argo, Chandra Taxi, named after dr. Chandra Suharto

In 1972, Mrs. Mutiara Fatimah Djokosoetono with dr. Purnomo Prawiro and dr. Chandra Suharto, and with other business partners, officially started a transportation business with an armada of 25 taxis. Along the journey, Blue Bird was always the pioneer in changing the taxi industry in Indonesia. Among the innovations are argometer-based tariff, improving the whole armada with air conditioning and radio communications. Moreover, the usage of GPS system in our armada also provides security to our customer. In 2011, Blue Bird was the first taxi company in Indonesia who gave mobile reservation service through Blackberry.

Now, Blue Bird Group has expanded its business further. While still focusing in passenger transportation, we also extend our reach to other business such as logistics, property industry, heavy equipments, and IT consultation services. In 2014, PT Blue Bird Tbk, one of Blue Bird Group subsidiaries that cover taxi business, car rental, and bus charters, was officially Go Public in Jakarta’s Stock Exchange.

Message from the late
Mrs. Mutiara Djokosoetono, SH

Founder BluebirdI started this business with 25 taxis. I still remember how happy and nervous I was when those 25 taxis arrived from Surabaya and went into my first depot. Since that, my business grew rapidly and I totally realized that this is all thanks to the support of my beloved sons who spared their precious time to pursue their medical studies. I also want to give my high appreciation to my tremendous employees who were with me for many years. Working together like a big family, we have reached our first goal, where we were regarded and valued by both the government and private sector as first class transportation service company. I am sure that we will never lose this position as long as we can keep our culture of hardworking, honesty in and out, high discipline, respect to the customers, and keep striving to be the best.

Message from the late
Brigjen Pol (P) Dr. H. KRH Chandra Suharto, MBA, SpJp

Commissioner BluebirdOur business was built on the dream of making everything better. Like the name, Blue Bird, that is inspired by the European folklore about a girl and a blue bird that endlessly try to reach happiness, our family has done the our best to reach our goals. Along with the growing numbers of the family member and the educational cost that keeps rising, like a miracle, a business that started with only two taxis could thrive and grow. Of course integrity, hard work, discipline and family values supported the achievements. We always encourage every individual, despite the position, to always give our customers the best services. To always keep in touch with the changes of times, we strengthen our competency in all fields of businesses. We also realize that our success is a blessing from God and in order to pay it forward, we started Blue Bird Peduli program to help those who are less fortunate.

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Becoming a strong and reliable company that prioritizes quality to ensure continuous prosperity for the stakeholders


Our mission is to achieve customer satisfaction, and to grow and sustain ourselves as market leaders in every category that we go in. In land transportation, we proved reliable and high quality services with efficient use of resources, and we do it as a whole team.

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Noni Sri Ayati Purnomo, B.Eng., MBA
President Director
Blue Bird Group Holding


Kresna Priawan Djokosoetono, MBM
Blue Bird Group Holding


Ir. Sigit Priawan Djokosoetono, MBA
Blue Bird Group Holding

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Bayu Priawan Djokosoetono, SE., MBM
President Commissioner
Blue Bird Group Holding


Dr. Sri Adriyani Lestari
Blue Bird Group Holding


Ir. Adrianto Djokosoetono, MBA
Blue Bird Group Holding

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Corporate AwardsAwards

Blue Bird Group has distinguished itself over the years by garnering awards for its international standard of service, operations management, and contribution towards local tourism. Many Blue Bird Group drivers have also been crowned ‘Best Driver’ at competitions and awards organized by the Department of Tourism, the Traffic Regulation Board and the Ministry of Transportation. Some of our accolades are as follows:


Penghargaan Kemenhub-Big Bird
Angkutan Umum Pariwisata Terbaik
2013, 2014

metrological award

Metrological Prime Award 2013-
Peduli ukur tera


Adikarya Wisata 2012
Kategori Bus Wisata


Penghargaan Pelayanan Prima Utama
2012 Kategori Taksi


National Drivers Award,
Best Public Transportation Driver


DKI Jaya Driver’s Award,
Best Driver
for Public Transportation
2001, 2002, 2003, 2004,
2005,2006, 2007, 2009,
2011,2012, 2013


Safest public transportation
in Indonesia,
recommended by the
Defense Department of USA, 2011


Service Quality Award
by Marketing Magazine
in Cooperation with the Center
for Customer Satisfaction
& Loyalty (CCSL)
2009, 2010, 2011, 2012, 2013, 2014


Indonesia Customer Satisfaction Award


Indonesia Travel & Tourism Award


TOP Brand Award
2010, 2011,2012, 2013


Superbrands Award
2012, 2013, 2014


Indonesian Most Admires Companies
2006, 2007, 2008, 2009,
2010, 2011, 2012, 2013


Contact Center Award
(Call Center Award)
by Marketing Magazine
for Customer Satisfaction and Loyalty
2007, 2008, 2009,
2010,2011, 2012, 2013

Logo Rekor Bisnis

Rekor Bisnis
2010, 2011, 2012, 2014


Indonesia Best Brand Award
2011, 2012, 2013, 2014

netizen award

Netizen Award
2011, 2012, 2013


Indonesia Brand Champion
2011, 2012, 2013


Bandung Service Excellence Award

msea logo

Medan Service Excellence Award


Semarang Service Excellence Award
2011,2012, 2013


Indonesia’s Most Favourite
Women Brand 2010, 2011


The Greatest Brand
of The Decade 2010


Indonesian Tourism Award
2009, 2010 by SWA Magazine

e company award

E-Company Award by Warta Ekonomi Magazine,
2007, 2008, 2009, 2010

  • Indonesia Original Brands 2013
  • Indonesia Best Corporate Transformation Award 2012
  • Social Media Award 2013,
  • Digital Marketing Award 2013-Golden Bird
  • Gadget+ Award 2013
  • SPEx2 Award in Transportation Industry 2013, 2014
  • SAP Award 2012
  • Marketer of the year 2009 by Markplus.Inc for Dr. Purnomo Prawiro
  • CEO Idaman 2009 by Warta Ekonomi for Dr. Purnomo Prawiro
  • The Best CEO 2006 by SWA Magazine for Dr. H. Purnomo Prawiro
  • Entrepreneur of the Year from Ernst and Young for Dr. Purnomo Prawiro, Managing Director BBG, 2003
  • E-Company Award, Warta Ekonomi magazine, 2001

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New My Blue Bird App is now available with the latest feature
to make your journey even more comfortable.